in the press Date
Yıldız Entegre, Türkiye's market leader in the Forest Products Industry, reinterpreted the rise of "Matt" with "Superior Matt Lacquer". The 19 colors of Superior Matt Lacquer, which emerged as a result of more than a year of R&D studies, were determined with insights from leading architects and designers in Türkiye and industry representatives abroad.
Yıldız Entegre, Türkiye's leader in the Forestry Products Industry and one of the 10 largest producers in the global arena with its innovative designs and trend-creating products, introduced Superior Matt Lacquer Panel to the market under the Yıldız Trend brand. Superior Matt Lacquer Panel, which is offered to users with its flawless surface, perfect matt appearance and unique texture, is preparing to make living spaces more stylish and attractive.
RISING TREND; MATT DECORS
Matt decors, which have started to appear in ambitious and sophisticated living spaces in decoration, impress with their harmonious characters in decor combinations as well as the elegance they bring to spaces. Superior Matt Lacquer Panel, which includes wood and stone decors as well as solid colors, makes you feel the soft and full transition of 'Matt' with its colors in the whole atmosphere of the place.
Superior Matt Lacquer Panel stands out with its flawless matt surface that is unrivaled in spaces, as well as its high resistance to fingerprints, scratches, stains and fading as a result of tests conducted according to international standards. Superior Matt Lacquer Panel can be used in all kinds of furniture and special design productions where decoration stands out, especially in kitchens and bathrooms.
SELÇUK ORMANCI: "WE LISTENED TO THE VOICE OF THE MARKET"
Stating that they listened to the voice of the market during Superior Matt Lacquer's one-year R&D process to achieve perfection and its introduction to the market, Yıldız Entegre Sales and Marketing Director Selçuk Ormancı continued his words as follows; "We analyzed the needs of the industry and launched Superior Matt Lacquer with our innovative perspective. While deciding what the decors would be, we met with very valuable architects and designers in Türkiye; at the same time, we held meetings with industry professionals abroad, especially in Spain and Italy, and aimed to ensure that the product we would present to the market was flawless. For more than a year, R&D activities continued in parallel with this research and insight gathering process. At this point, we have succeeded in introducing Superior Matt Lacquer Panel, which has high resistance against fingerprints, scratches, fading and impact with its flawless surface, to the market with its perfect dullness and silky texture."
Yıldız Entegre Sales and Marketing Director Selçuk Ormancı; "We closely follow all developments in the field of furniture and decoration from the past to the present" and concluded his words as follows: "As Yıldız Entegre, we have always been in close contact with the furniture industry. Our success is based on knowing the needs of the furniture industry and getting to know them well. This close relationship has played a major role in the flawless launch of Superior Matt Lacquer to the market. We believe that our product, which we are very happy to present to the world market, will turn into inspiring designs in professional hands."